WhatsApp
Animation

From angry clouds to dead-inside lemons – this project had it all. Full of big emotions and relatable expressions, it was definitely one of the highlights of 2025.

WhatsApp reached out to BUCK to help them produce a couple of sticker packs for their app, handling everything from concepts to final animation delivery. A true animator's dream job, I was lucky enough to have animated these stickers below.

Escape From Reality, designed by Mijke Coebergh ↓

WA_EscapeReality_04_Squeezer_v08
WA_EscapeReality_07_Laptop_v04
WA_EscapeReality_05_Disappear_v05
WA_EscapeReality_11_Zen_v04
WA_EscapeReality_03_RollOver_v05
WA_EscapeReality_10_SipTea_05

An adorable Cat Duo, designed by Catarina Alves ↓

WA_CatDuo_02_Wave_v07
WA_CatDuo_03_Giggling_v08
WA_CatDuo_13_Sleepy_v09
WA_CatDuo_14_Surprised_v08_ALT
WA_CatDuo_05_Grief_v07
WA_CatDuo_08_Cute_v05
WA_CatDuo_11_Yay_v07

The brief required us to produce 60fps Lottie animations – quite a challenge for sure. Creating extremely smooth character animations in AE is never an easy task. On top of that, we had to deal with loads of technical limitations so that these animations could be transformed into code and played in real time on any device.

Blobs, designed by Caterina Alves and Joe Sparkes ↓

WA_Blobs_11_MindBlown_v03
WA_Blobs_13_Watching_v08
WA_Blobs_12_Angry_v05
WA_Blobs_04_ThumbsUp_v08
WA_Blobs_05_Sad_02
WA_Blobs_15_HandsUp_v04

Client  →  WhatsApp
Production studio  →  BUCK
Producer  →  Bárbara Scatolini
Creative direction  →  Jennifer Zheng, Joe Sparkes, Ellen Turnill Montoya, Ward Graumans
Animation direction  →  Joe Brooks
Art direction  →  Simon Buijs
Design  →  Catarina Alves, Mijke Coebergh, Lea Zhang, Yana Abramova, Joe Sparkes
Animation  →  Otilija Morozaitė, Greta Sennekamp, Fabien Rousseau, Andrés Cuevas, Paola Chen, Nicolas Grandry, Lana Simanenkova, Emanuele Colombo

2025

WA_Blobs_10_Cheeky_v03

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