Creative Lunch Break
Series' identity

The best projects always happen to be the ones that we initiate ourselves. In the autumn of 2019, a couple of colleagues and I started a collaborative project focused on the food we love. 7 artists joined in and created short animations celebrating different styles, mediums, and dishes! With all that variety came a need for some kind of branding — to give the series its own identity.

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The identity is tied together by a harmonious color palette, bold kinetic typography, and a quirky vibe.

I made an ending card for each shot, accompanied by a little smiley bouncing food character related to each animation's theme. I also created a cover image for the entire series as well as some stories for Instagram.

↓ A collection of the whole series

Project coordinators  →  Dovilė Macijauskaitė, Jorigė Kuzmaitė
Identity designer & animator  →  Otilija Morozaitė
Sound designers  →  Karolis Grabys, Juozapas Liaugaudas
Creative studio  →  Stepdraw

Excited to hear from you! Write me a letter ↓

[email protected]

All rights reserved © Otilija Morozaitė